TrueCar Gains Former Hyundai Boss, Files Paperwork for IPO

Home  >  WOT  >  TrueCar Gains Former Hyundai Boss, Files Paperwork for IPO It's an exciting time for car-shopping website TrueCar. The company has announced former Hyundai CEO John Krafcik has joined its board of directors, and that it has also filed paperwork with the Securities and Exchange Commission for an initial public offering. This is a stark comparison to the company in 2012, when it nearly went out of business after dealers complained TrueCar was fostering hyper-competition. Now, the company has been restructured to focus more on providing a transparent price that allows dealers to still make a profit. TrueCar currently works with a dealer network of more than 7500, but those numbers could grow if the company continues its success. Source: TrueCar, Automotive News (Subscription required)

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